Mobile Social Networking For Local Businesses

posted on Sep 15 by MBarry in the Social Media Marketing category

Nokia’s recent acquisition of Plum Ventures is the next step of mobile phone manufacturers to move social networking from computers to mobile phones.

Plum Ventures is a social networking site. Subscribers can join Plum Groups and share private messages and conduct conversations with a small group of trusted friends and families. Messages designed for a larger audience can be shared with larger groups.

Experts speculate that Nokia will use Plum’s social group platform to build a mass-market social networking service.

With Facebook recently announcing that they’ve hit 65 million subscribers, the demand for social networking access on mobile phones must be reaching a peak.

Nokia’s acquisition and with LG and Motorola recently unveiling their respective android phones with social networking capabilities means that mobile social networking can not be far behind.

Great opportunity for local internet marketing

What does this mean for local business owners who are interested in doing more local online advertising? It means more opportunities to promote your local business!

Imagine sending out alerts that reach many of your customers in real time. This allows local businesses to plan a local marketing program designed to get more traffic to their retail or Web site. Or, local business owners can test daily specials to see which offer gets the best response.

And, the mobile social network alerts can help you stay connected to your customers, all day, every day.

Refine your local internet marketing message

Get ready, business owners—there’s an incredible opportunity to promote your business just around the corner as more mobile phone owners choose the social networking options. The greater the access to customers and potential customers—the greater flexibility business owners must have.

Be prepared for this new trend by polishing your Twittering, Google alerts and Facebook posts. Make certain that your Web site is up-to-date and in sync with your alerts. Update your keywords and your online image so that you can capture business.

Local business owners are approaching a very exciting time in online marketing—be prepared and get ahead of the trend.

To read more about Nokia’s acquisition, click here: www.pcworld.com/article/171928/nokia_deal_with_plum_heats_up_mobile_social_networking.html

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