Client Showcase: Magnet Boards That Brighten Your Day

posted on Feb 24 by Tim Conley in the Entrepreneurship, Internet Marketing category

I recently took on Half Moon Originals as an SEO client. They are just getting started even though their business is about 8 months old. Susan and Karen have come up with very unique products that they are selling on the handicraft community called Etsy.com.

I was tasked to first get them to outrank their Etsy competitors on the search engines and in less than a month I got them ahead on one keyword and right next to their competitors on several other keywords. They sell fabric covered magnetic bulletin boards. That’s a mouthful, but as you can see in the photo above, really cool stuff.

What makes them different is they are the only producers of uniquely shaped fabric covered magnet boards. Everyone else does rectangles and squares. Sometimes you’ll see a circle. The problem for their competitors is they have to cut the sheet metal by hand. Susan, one of the co-owners, was able to tap her husband’s machine shop which has a laser cutter. They create the design, it gets put into the CAD software and Bam! a unique design is cut.

Because of this machine, they are able to take custom orders, too.

As a search engine optimization client, my long term goal for Half Moon Originals is to get them showcased on fashion, style and home decor blogs and to get them ranking against boring old magnetic boards that get sold at office supply stores.

I’ll up date you with their progress. Half Moon Originals is run by two great women with awesome products so they totally deserve to succeed.

Check them out and buy one or two of their designs at http://www.etsy.com/shop/halfmoonoriginals.

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